Jo Dawson-Gerrard
Head of Communications
Jo is the RHA’s Head of Communications and a Chartered Marketer and Chartered Manager with deep expertise in strategic communications, marketing, and business development across the transport, legal, and public affairs sectors. She sits on the Senior Leadership Team and leads the organisation’s internal and external voice across the HGV, van, and coach sectors.
Jo brings over 25 years of cross-sector experience, combining analytical rigour with creative strategy to shape reputation, build influence, and deliver measurable impact. Before joining the RHA, she held senior roles at transport specialist law firm Backhouse Jones, where she led integrated communications, launched high-growth training products, delivered award-winning campaigns, and drove the firm’s marketing transformation.
Earlier in her career, Jo trained and practised corporate law for over a decade at a Top 40 national law firm, advising on high-value, complex transactions across sectors including transport, telecoms, and healthcare. She also worked in law firms in Brussels and Germany on EU and transport issues, gaining international experience in regulatory advocacy and cross-border legal frameworks. Her early career also includes agency-side marketing, delivering campaigns for brands such as the AA, Littlewoods, Greater Manchester Travel Cards, Head, K2 Skis, and Diadora.
Jo serves as a Board Trustee at YMCA Fylde Coast, where she contributes to strategic direction and governance across the charity’s work in housing, youth services, leisure, and outdoor education.
Jo is a liveryman of the Worshipful Company of Carmen (one of the 112 livery companies in the City of London).